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Ed Zitron, the author of 'The Rot Economy,' is a British public relations executive based in Las Vegas. He quickly became known as one of the industry's leading AI skeptics.

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Amazon's Jeff Bezos recently referred to AI as a "horizontal enabling layer," meaning it can be "used to improve everything." These are claims that Zitron dismisses as nonsensical. He argues AI still lacks tangible use cases, unlike electricity or other foundational technologies.

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Zitron critiques the belief that CEOs are extraordinary figures with hidden genius. He believes they are simply executing well-established strategies and haven’t produced anything groundbreaking in recent years.

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Despite all the excitement, Zitron sees the AI boom as a distraction. He argues that the lack of new, valuable ideas means companies are resorting to using AI as a buzzword to stay relevant and profitable.

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Despite the massive hype, Zitron argues that generative AI products like ChatGPT lack practical, life-changing applications. The financial and environmental costs are high, but the benefits remain unclear.

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Zitron argues that while staying skeptical of AI may feel uncomfortable, it’s important to remain cautious. He warns that the AI industry could collapse, leading to job losses and an economic downturn.

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Tech companies are running out of easy growth opportunities. Zitron sees AI as a last-ditch effort to sustain profits, but he questions whether it can deliver anything genuinely innovative or useful.

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Zitron questions the assumption that having a large user base automatically means a product is revolutionary. According to him, just because ChatGPT has 200 million weekly users that "doesn't mean it's proven."

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He doesn’t shy away from highlighting the negative aspects of AI, including job losses, exploitation, and environmental harm. He warns that the rush to adopt AI may have serious social and economic costs.

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Zitron acknowledges the difficulty of covering AI as a journalist. He feels that the gap between hype and reality creates a sense of confusion, making it hard to give clear, accurate reporting.

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In conclusion, Zitron remains skeptical about AI’s potential to revolutionize industries. He believes that while it's often portrayed as the future, its true impact remains unclear, and the current hype may be premature.

Sources: (Slate)

See also: Study shows AI is already taking jobs

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Zitron believes everyone, from blue-collar workers to high-level professionals, should be questioning why AI is being portrayed as the future when it hasn’t lived up to its promises.

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Zitron believes we’re witnessing an AI bubble—an unsustainable rise driven by media hype and corporate interests. He predicts that when the bubble bursts, the consequences will be far-reaching.

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While tech companies push for AI growth, Zitron sees the potential for a significant market collapse. He warns that when the reality of AI fails to meet expectations, the economic fallout could be severe.

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Zitron is critical of the claims that AI is enabling innovation. He challenges the idea that AI is a game-changing technology, pointing out that there are no "killer apps" that genuinely improve lives.

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The expert also calls out the disconnect between the massive financial investments in the technology and the lack of real-world proof that it can live up to its promises. He argues that AI is overhyped and underdelivering.

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In 2023, a newsletter article sparked a major reaction in the tech world when the author criticized tech companies for focusing on rapid growth at the expense of product quality. Titled 'The Rot Economy,' the article boldly called out this troubling trend and quickly went viral.

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Zitron stresses the need for AI regulation as the industry grows. Without proper oversight, companies will continue to promise more than they can deliver, leading to further public distrust.

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Zitron's newsletter now has over 50,000 subscribers, and he’s making waves with 125,000 followers on Bluesky and 90,000 on X. He also hosts the iHeart podcast 'Better Offline,' which critiques the tech industry's growth-at-all-costs mentality.

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Zitron highlights that many journalists take for granted that AI will be a game-changer, often accepting the claims made by tech companies without enough scrutiny. He sees this as a significant flaw in tech journalism.

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This was especially evident recently when Wall Street felt the impact of a significant stock market crash triggered by the launch of China's DeepSeek AI model. The event served as a stark reminder of the fragility of AI giants, which had long been considered indestructible, exposing the vulnerabilities beneath the industry's glossy surface.

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Zitron considers Microsoft's claim that AI will become a US$10 billion business problematic. The expert says that no clear AI business unit exists in their earnings reports, making such projections difficult to take seriously.

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The assertion that AI lacks truly life-enhancing applications is particularly controversial, especially as it finds increasing utility in various domains. For instance, the growing number of individuals seeking AI-powered therapy and counseling services suggests a perceived value in this technology.

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While we are told AI will revolutionize life, Zitron argues that the reality is more sobering. He stresses how freelancers, especially creatives, are seeing their work replaced by subpar AI products, without experiencing significant improvements.

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Zitron argues that modern tech companies, instead of innovating, are focused on maintaining their monopolies. They rely on acquiring competitors and squeezing value from existing technologies.

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Zitron argues that tech CEOs like Google’s Sundar Pichai aren't anything special. They aren’t hiding brilliant strategies; they’re simply following basic business principles. After spending over 100 hours researching their companies and leadership, he concludes, "These are regular people (...), there is no intricacy, there’s nothing magical about any of these people."

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He’s concerned that journalists are too quick to treat anything companies say as revolutionary simply because it involves AI. He points out, "Many reporters accept that AI will soon become general intelligence or that it’s already proven and powerful, just because there’s so much money behind it. This is a mistake, as it assumes everything OpenAI or Anthropic says is important."

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Zitron acknowledges the challenge of explaining the AI world to the public. He admits, "Even as I write about it, I feel a bit crazy. You’re told AI is the future and it’s going to be amazing, but then you look at the numbers and products, and it’s nothing like that."

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Zitron urges journalists to be more critical of AI claims. He believes reporters should go beyond the corporate narrative and focus on whether the technology and the companies behind it actually deliver on their promises.

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Everyone’s talking about artificial intelligence (AI) these days–from tech giants boasting about its revolutionary potential, to media outlets hailing it as the next big breakthrough. But not everyone is buying into the hype. Ed Zitron, a tech expert and outspoken AI skeptic, has some harsh truths to share about the world of artificial intelligence, tech CEOs, and the industry’s future.

Zitron doesn’t just question AI's so-called game-changing power; he warns that it’s overhyped and could lead to a collapse that would harm not only tech companies, but the economy as a whole.

Intrigued? Click on to discover why this expert believes we should take a step back and question the buzz.

AI's dark side: tech expert sounds the alarm on Big Tech's ambitions

Is AI really the revolution we’re told it is?

19/03/25 por StarsInsider

LIFESTYLE Artificial intelligence

Everyone’s talking about artificial intelligence (AI) these days–from tech giants boasting about its revolutionary potential, to media outlets hailing it as the next big breakthrough. But not everyone is buying into the hype. Ed Zitron, a tech expert and outspoken AI skeptic, has some harsh truths to share about the world of artificial intelligence, tech CEOs, and the industry’s future.

Zitron doesn’t just question AI's so-called game-changing power; he warns that it’s overhyped and could lead to a collapse that would harm not only tech companies, but the economy as a whole.

Intrigued? Click on to discover why this expert believes we should take a step back and question the buzz.

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